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Walk the Walk: Robard’s VP of Sales Gets with the Program



If you're going to talk the talk, you've got to walk the walk. And that’s just what Robard Corporation’s Vice President of Sales, Mario Testa, decided to do on Super Bowl Sunday 2016. As the Denver Broncos defeated the Carolina Panthers, Mario was set to launch his own fight. He weighed 217 pounds, felt sluggish, tired and had very little energy. He had never struggled with weight as a youth, but age, lack of exercise, work, travel and, what he calls “perhaps a bit of laziness,” took their toll.

“I didn’t feel I was heavy until I saw a picture that ‘woke me up,’” recalls Testa. “It was a picture of me at my son’s sports banquet. It actually brought tears to my eyes.”

Mario had calculated that he had gained 85 pounds since he graduated high school — nearly three pounds a year. In addition to the weight, he faced a handful of related medical conditions, including high cholesterol and triglycerides and pre-diabetes. However, after just a week of using New Direction System products mixed with an occasional NutriMed shake, he began to notice a difference.

“I could tell it was working — and I was being disciplined to the program — because my pants felt a bit loose,” he says. “It was a huge motivator because I never ‘dieted’ before.”

Within a few weeks, his energy was improving, and he wasn’t getting out of breath as quickly. “I started exercising and being more active with my kids,” he says. “It also increased my confidence because I didn’t feel self-conscious anymore.”

Along with products, Testa began a simple exercise routine. He would walk around his neighborhood three nights a week and run on a treadmill one night a week without setting a distance or time. “I just do it until I work up a good sweat,” says Mario.

The discipline paid off. Now at 162 pounds, Mario’s showing no signs of slowing down. He’s got his eyes set on a strength conditioning program, and says that the current state of his health is excellent.

“My whole outlook on food has improved," he says. “I’m much more disciplined with what I eat, when I eat, how I eat and no longer have the cravings for the foods that fell into my danger zone. I’ve been able to keep all the weight off after nearly a year on the program.”

Mario never thought he would be so passionate about how losing weight and keeping it off could have such a positive impact on the overall quality his life — physically and emotionally. “I’m a true evangelist for healthy lifestyle and a disciple for our products,” he says. “It hasn’t changed my life. It saved my life.”

To find a New Direction System or NutriMed program near you, please visit our Find a Clinic page. If you’re a healthcare provider interested in Robard’s proven weight management programs, nutrition products and business services, you can learn more by visiting us here.


Blog written by Kevin Boyce/Robard Corporation

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Why You Should Discuss Exercise and Weight Loss with Your Aging Patients



In our recent blog post about 6 Unexpected Benefits of Exercise, we learned that not only can exercise help you lose weight and feel great, but it can also help improve memory and overall brain performance, and even help protect from cognitive decline. This insight is all the more important when talking to older adults about exercise and weight loss.

More than half of all 85-year-olds suffer some form of dementia. According to the Alzheimer’s Association, dementia is a broad term that describes a wide range of symptoms associated with a decline in memory or other thinking skills severe enough to reduce a person's ability to perform everyday activities. Alzheimer's disease accounts for 60 to 80 percent of dementia cases.

Dementia has begun to be thought of as an inevitability of aging; however, recent research has shown that that is not necessarily true. Neuroscientist Art Kramer, who directs the Beckman Institute for Advanced Science and Technology at the University of Illinois, says the best thing you can do for your brain is exercise.

In his 2010 study, Kramer found that with just 45 minutes, three days a week of moderate aerobic exercise (mostly walking), MRI scans showed that for the aerobic group, the volume of their brains actually increased, while individuals in the control group lost about 1.5 percent of their brain volume. This added up to a 3.5 percent difference between individuals who took part in aerobic exercise and those who did not. Further tests showed that increased brain volume translated into better memory.

For providers working with aging patients, the strong possibility of preventing or delaying the onset of dementia-related illnesses such as Alzheimer’s can prove to be a great motivator in encouraging patients to engage in more regular exercise. Approaching them about their weight is a critical step in the right direction. By doing so, they’ll start to also feel the other great benefits of weight management and exercise, such as a potential decrease in related comorbid conditions, reliance on medications, and more.

To alleviate some of the potential discomfort in having conversations about weight with your patients, Robard Corporation has produced a three part video series, “How to Speak with Patients about Obesity,” that presents multiple avenues one could take while speaking with patients about obesity. We invite you to watch this free educational resource by clicking here.

We invite all healthcare providers to learn more about Robard’s proven weight management programs, products and services. To do so, please click here and try some of our delicious nutritional products for free!


Sources: NPR, Alzheimer’s Association


Blog written by Vanessa Ramalho/Robard Corporation


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Healthier Concession Stand Options Yield Positive Results



When we go a sporting event, chances are we’re going to visit the concession stand during the game. The lines may be long and the prices exorbitant, but we still get in the queue for one thing: The food. And let’s be honest, no one goes to a sporting event concession stand to eat a salad. And while the options we have at these events generally don’t lead to healthy food choices, a recent study may show that a revamped concession stand menu may not only help people’s diets, but overall profits as well.

The University of Iowa and Cornell University joined a booster organization to perform a study to see what happens when healthier options were made available to people that attended sporting events at Muscatine High School in Muscatine, Iowa, for two fall sports seasons one year apart. The results? “We found that an average of 77 percent of students purchased healthier foods when they were available and that revenue also increased when a variety of healthy items were available,” says study co-author Brian Wansink, PhD, Professor and Director of the Cornell Food and Brand Lab.

Whether the students thought adding healthy options was important or not, an overwhelming majority — 77.5 percent — purchased at least one healthy item from the concession stand at some point in the school year. Although the study has a small sample size and is focused on one school and their students, the findings may open to the door to adding healthier items at large scale sporting events.

Millions of people go through the turnstile annually to see their favorite team or player perform, and many of them will purchase items at the concession stands. There is no guarantee that they will purchase a healthy option when looking at the menu, but studies like this suggest that just making the healthy options available could lead to better choices made by the consumer. The fact that the study also showed an increase in sales (9.2 percent of total sales went to healthier items) indicates that the healthier choices also could help overall profits. That’s big business when you’re looking at a sold out football stadium.

Until healthier choices become more readily available at these events, you can still take action to stay on track and maintain a good diet. For example, bring a small snack of your own. A simple plan like this helps to develop good habits and reinforces avoiding bad ones that could result in unwanted weight gain or stalled progress with your diet. If you’d like to start your own weight loss journey and learn how to make better health decisions, fill out our brief Find a Clinic form and we will find a weight management program near you! In the meantime, game on!


Source: Cornell Food & Brand Lab


Blog written by Marcus Miller/Robard Corporation

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